by Mariela Korn | Feb 7, 2020 | Booking Engine, Channel Manager, ENG, Hotel Channel Manager, Marketing
Millennials, born between 1980 and 1995, are a key target audience for hoteliers. They are currently in a stage of their life with economic independence and a very active social life, have a lot of information and are demanding consumers. But they have a challenging...
by Mariela Korn | Feb 6, 2020 | Booking Engine, Channel Manager, ESP, Marketing
Los millennials, nacidos entre 1980 y 1995, son un público objetivo clave para los hosteleros. Actualmente se encuentran en una etapa de su vida con independencia económica y una vida social muy activa, disponen de mucha información y son consumidores exigentes. Pero...
by Mariela Korn | Jan 24, 2020 | Booking Engine, Channel Manager, ENG, Hotel Channel Manager, Marketing
You listen to it but surely you still have doubts about its operation and activation, right? In this article we want to help you and tell you what it is. Google Hotel Ads is Google’s hotel search engine. It is a tool that allows users to search and book hotel...
by Mariela Korn | Jan 23, 2020 | Booking Engine, Channel Manager, ESP, Marketing
Lo escuchas pero seguramente aún tengas dudas de su funcionamiento y activación, ¿verdad? En este artículo queremos ayudarte y contarte de qué se trata. Google Hotel Ads es el buscador de hoteles de Google. Se trata de una herramienta que permite a los usuarios buscar...
by Mariela Korn | Jan 9, 2020 | Booking Engine, Channel Manager, ESP, Marketing
En tiempos digitales como en los que vivimos, nos resulta imposible pensar que un hotel no programe su venta online, esté presente en redes y utilice todas las herramientas que estén a su alcance para publicitarse. Seguramente ya lo estés implementando con tu...
by Mariela Korn | Nov 27, 2019 | Booking Engine, Channel Manager, ENG, Hotel Channel Manager
There is a prior concern to this question. In which social network should my hotel be in? The answer is simpler than it seems. Your hotel must be present in the social network where your target audience is located. If something characterizes the content in every...