Tell me what kind of traveler you want in your hotel and I’ll tell you what to offer and tell you how to get there

by Mariela Korn | Dec 28, 2019 | Hotel Channel Manager

In previous articles of our blog, we have been talking about the hotelier’s need to be informed and adapt to new trends in the sector (see Trends that will mark travel demand in 2020). Well, a separate mention deserves without a doubt the personalization of the...

Why is a Channel Manager so important for Revenue Management?

by Mariela Korn | Dec 17, 2019 | Hotel Channel Manager

[vc_row][vc_column][vc_column_text el_class=»bullets-visibles»]We know the importance of a Channel Manager in the professionalization of the hotel sales processes. In this article we seek to go a little further in the use of this tool. We are interested in addressing...

Marketing on social media: How to create content that attracts users attention?

by Mariela Korn | Nov 27, 2019 | Booking Engine, Channel Manager, ENG, Hotel Channel Manager

There is a prior concern to this question. In which social network should my hotel be in? The answer is simpler than it seems. Your hotel must be present in the social network where your target audience is located. If something characterizes the content in every...

The keywords you should know to work with a Channel Manager

by Mariela Korn | Nov 14, 2019 | Booking Engine, ENG, Hotel Channel Manager, Marketing

Those who work with a Channel Manager every day know the time and work load benefits of its use minimizing errors (check our article ABCs of the Channel Manager) But we also know that it takes learning and that at the beginning of the practice you learn a lot of...

Trends that will mark travel demand in 2020

by Mariela Korn | Oct 31, 2019 | Booking Engine, ENG, Hotel Channel Manager, Marketing

We are in times of continuous technological and sociocultural changes that directly affect the needs and new habits of travelers. We present the trends that will mark next year’s trips, according to a study carried out by Booking.com, and that you must take into...

How to combine technology and human treatment in your property

by Mariela Korn | Oct 17, 2019 | Booking Engine, Channel Manager, ENG, Hotel Channel Manager, Marketing

[vc_row][vc_column][vc_column_text]Here is the adventure, since we know that the tendency of current and future guests is to want less and less face-to-face interaction. Self-management has stopped being a plus to become a necessity when acquiring a service Also the...